10 Essential Blogging Tools

Copyright 2006 John Jantsch

So, you finally decided to take the blog leap. You’ve heard all about the marketing and search benefits so you stepped up to the plate and signed up for a TypePad, MovableType or WordPress blog software package and now you’re a blogger.

Okay, now what? Add the ten essential blogging tools listed below and you will also be well on your way to creating and promoting a blog that is a powerful marketing tool. I’ll explain the use of the tool and offer some suggestions, including the tools I use on my own blogs including the DuctTapeMarketing blog.

Feed reader

The best way to learn about blogs and blogging is to read, or at least scan, lots of blogs. One of the wonders of blogs is that you can have every new post from every blog you want to read delivered to your desktop or to online location via RSS, so you can easily read and scan the posts of many blogs in a very short time. Newsgator is a good online choice for feed reading and also has a version that integrates with Outlook. I use a free online service know as Bloglines.

Further reading:

John Jantsch: Why Sales Teams Must Have A Marketing Mindset Both the marketing and sales world has changed over the past decade with the introduction of new tools and technologies. In order to learn more about this change and what people can do, I spoke to John Jantsch. He is a marketing consultant and author of Duct Tape Marketing, The Commitment Engine and The Referral Engine.

NewsGator Enhances its Social Sites 2010 Platform for SharePoint NewsGator recently launched Social Sites 2010 2.0, the next version of their flagship enterprise social computing software. Among other things, the new release includes enhanced community capabilities, architectures, and reporting functionality. NewsGator has also announced a new video module for Social Sites that supports enterprise learning…

Embrace, extend, extinguish: How Google crushed and abandoned the RSS industry Follow @edbott
Google Reader was born in October 2005. Within two weeks of its soft launch, it had hundreds of thousands of users.
I know those details because the team responsible for developing Google Reader blogged about their progress regularly beginning with that first “Hello, Internet” post more than seven years ago.

NBN10 Marketing is Ruining Social Media with John Jantsch John Jantsch is best known for his brand Duct Tape Marketing. Huffington Post calls him one of the top 100 “Must Follow” on Twitter, and Forbes named Duct Tape Marketing one of the 100 Best Websites for Entrepreneurs. His podcast was called a “must listen” by Fast Company magazine.
Check out his books:
* The Referral Engine: Teaching Your Business…

Are you reading McGee’s Musings via Bloglines? My good friend Jack Vinson has put together the following useful information for blog readers who are using Bloglines and now in need of a new solution. Like Jack, it appears that about a quarter of my current subscribers use Bloglines to follow McGee’s Musings. If that applies to you, Jack’s advice is applicable to your needs.

Similar content: Blog, Blogging Tools, Blog Optimization, Bloglines, John Jantsch, Blog, TypePad, Outlook, MovableType, WordPress, Google Reader,

Image credits:
On 6 December 2002, Josh Marshall’s talkingpointsmemo.com blog called attention to U.S. Senator Lott’s comments regarding Senator Thurmond. Senator Lott was eventually to resign his Senate leadership position over the matter. (Photo credit: Wikipedia)

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