Blogging is the process of writing and maintaining an interactive web presence that also allows visitors to respond with posts, comments and messages. Blogs, which is short for web log, cover a variety of subject, but one main core object is usually what the blog is centered around.
Actually, blogging could be looked at as a form of social networking in that it is so interactive and available for people to participate. The bloggers can share information and receive comments and posts in relation to the subject at hand, and relationships can be built and nurtured.
Blogs can become quite intricate and detailed, as people respond, visit, debate and simply exist on blogs. They can promote a cause, a business, academic features, and an event and just about anything else anybody can think about. Images, textual content, links to other blogs and websites, are all available for use on blogs. There is nothing like a picture to emphasize the point of the subject being discussed and to add clarity to the discussion.
Audio and video are also for blogs in order to add a little life to what sometimes become a bit stodgy. The writing and setting up of blogs is easier now than ever because of better software designed to ease the process.
The influence of blogs has become a way of changing political adventures and news mistakes. A blog caught the attention of Senator Trent Lott's miscue about endorsing Strom Thurmond's racial position, which led to Lott's resignation from the senate. When Dan Rather, the noted newscaster, falsely accused President George Bush of not serving properly in the military, blogs produced records proving him wrong, and CBS news had to apologize.
From there blogging really took of as a free wheeling method of allowing individuals and organizations into the mainstream. Here the people have a voice and can promote anything from good health to their brand of politics. New trends and societal movements can develop and have a major influence in a matter of a few years.
It is because of this that the entire collection of blogs is called the blogosphere. This entire collection of ideas, opinions and all manner of informative blogs is paid close attention to by the news media.
Blogs are a great way to promote products. If a product needs exposure, a blog can help greatly in the exposure and marketing of the product. A sample of the product can be sent to geographically and specific people as a free gift for evaluation and then when the results are in, they can be publicized on the blog. Comments and posts from visitors on the blog will also help give it a boost in the search engines, and also have mention made on other websites.
Blogging has certainly come of age. A well-put together blog can catapult an idea, a concept or a product to the top of the list, by simply being smart and writing to the audience about what they want to hear, see and try. They will comment about it, and hopefully give a good account about the concept. The power of people who are connected comes to play in blogging situations, because everybody always has something to say about anything.
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