Targeted Advertising

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How to Effectively Target Your Marketing

Advertising has traditionally entailed the creation and dissemination of promotional content that, one hopes, will attract the interest of new customers while also building a professional and wide brand image and awareness. Hopelessly inefficient, this form of advertising has been largely replaced by the rise of targeted advertising – helped along by big data sets […]

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Content Is Key In Seo

Anyone who owns a business is on a constant lookout for the best ways to market and promote their business. There are the usual means of marketing like phone books, newspapers, radio and television. They all have their place, but they are not very targeted. Certain things can be done like getting demographic information to […]

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