
Search engine optimization plays a critical part in the success of your inbound marketing efforts by increasing the effectiveness of the other three pillars – content marketing, social media marketing and public relations – to drive targeted traffic to your website. All of these content strategies need to be optimized in order to work towards the common goal of inbound marketing:
A very timely infographic by Brafton News entitled “Why Content for SEO” provides numerous statistics on the value… Continue reading

When many business owners think about SEO and PPC, they think: black and white, north and south – things that are very different from one another. The reality is – SEO and PPC are far more similar than many business owners believe.
In case there’s any confusion, “SEO” stands for Search Engine Optimization. “PPC” stands for Pay Per Click advertising. SEO is the process of making changes to your website and your overall online presence in order to improve your website’s visibility in the organic, natural or “free” search results. PPC is a form of advertising where you select keyword… Continue reading

When many business owners think about SEO and PPC, they think: black and white, north and south – things that are very different from one another. The reality is – SEO and PPC are far more similar than many business owners believe.
In case there’s any confusion, “SEO” stands for Search Engine Optimization. “PPC” stands for Pay Per Click advertising. SEO is the process of making changes to your website and your overall online presence in order to improve your website’s visibility in the organic, natural or “free” search results. PPC is a form of advertising where you select keyword… Continue reading

WordPress is one of the most popular blogging platforms currently available on the Internet. Popular sites like Techcrunch, Gizmodo or yours truly are all powered by WordPress. Users who are just getting started have a few options at their disposal. They can start with a blog over at WordPress.com, get their own website and self-host WordPress there, or start with a local version of the blogging software.
WordPress Portable is a free program for Windows that automatically ships with everything needed to run WordPress locally. All you need to do is to extract the package contents on your system after… Continue reading

Market Target, San Diego‘s #1 SEO Company Releases Best Practices Guide for 2012
San Diego, California (PRWEB) January 08, 2012
Market Target, a leading provider of SEO San Diego, San Diego SEO Services and San Diego SEO Consulting has issued their 2012 edition of their ‘SEO Best Practices Guide for 2012,’ a step-by-step guide to dominating Google and Bing through search engine optimization techniques. The new guide identifies the best practices for effective SEO, beginning with keywords and ending with metrics.
“As someone who teaches search engine optimization online, I wanted to revise our workbook to make… Continue reading
New chapters on blogging and social media, as these are now critical parts of successful search engine optimization.
Fremont, CA (PRWEB) January 06, 2012
The JM Internet Group (web: jm-seo.org), a leader in providing Search Engine Optimization (SEO), Google AdWords and Social Media classes online, has issued their 2012 edition of their ‘SEO Fitness Workbook,’ a step-by-step guide to dominating Google and Bing through search engine optimization techniques. The new guide identifies the best practices for effective SEO, beginning with keywords and ending with metrics.
“As someone who teaches search engine optimization online, I wanted… Continue reading