search engine optimization

Google, Google+ and search: Maybe it’s all an SEO play

Google+ The flap over Google’s playing up Google+ in its search results continues. Now Harvard professor and security expert Ben Edelman has weighed in on the debate. His argument: By embedding Google+ into search, Google is essentially prodding people to join its social network out of SEO fear.

Edelman has been noting Google’s potential favoring of results before. He argues that Google favors its own properties. That debate has gone off the charts on Techmeme.

He sets up his argument against Google’s tying of Google+ by comparing it to other services.

I’ve found more than a dozen Google services receiving… Continue reading

SEO and PPC: More Similar Than You Might Think

seo and ppc more similar than you might think

When many business owners think about SEO and PPC, they think: black and white, north and south – things that are very different from one another. The reality is – SEO and PPC are far more similar than many business owners believe.

In case there’s any confusion, “SEO” stands for Search Engine Optimization. “PPC” stands for Pay Per Click advertising. SEO is the process of making changes to your website and your overall online presence in order to improve your website’s visibility in the organic, natural or “free” search results. PPC is a form of advertising where you select keyword… Continue reading

SEO and PPC: More Similar Than You Might Think

seo and ppc more similar than you might think

When many business owners think about SEO and PPC, they think: black and white, north and south – things that are very different from one another. The reality is – SEO and PPC are far more similar than many business owners believe.

In case there’s any confusion, “SEO” stands for Search Engine Optimization. “PPC” stands for Pay Per Click advertising. SEO is the process of making changes to your website and your overall online presence in order to improve your website’s visibility in the organic, natural or “free” search results. PPC is a form of advertising where you select keyword… Continue reading

Social media replacing SEO as Google makes search results personal

social media replacing seo as google makes search results personal

Say goodbye to SEO.

The now-conventional strategy of harnessing links and keywords to climb higher in search results has been fading for a while. Social media emerged as an alternative referral source. Google tweaked its quality signals to reduce the impact of strategies that manipulate search results.

Google’s personal search results feature pages, photos and other results shared by friends on social networks.

But this week Google sent SEO as we know it into terminal decline, rolling out personal search results that are strongly shaped by each user’s online friends and… Continue reading

Social media replacing SEO as Google makes search results personal

social media replacing seo as google makes search results personal

Say goodbye to SEO.

The now-conventional strategy of harnessing links and keywords to climb higher in search results has been fading for a while. Social media emerged as an alternative referral source. Google tweaked its quality signals to reduce the impact of strategies that manipulate search results.

Google’s personal search results feature pages, photos and other results shared by friends on social networks.

But this week Google sent SEO as we know it into terminal decline, rolling out personal search results that are strongly shaped by each user’s online friends and… Continue reading

Training For Work As An SEO Specialist In 2012 # SEO

training for work as an seo specialist in 2012 seo

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SEO Partner Announces Advanced Backlink Boosting Feature For Epic Pack

James Schramko – SEO Expert

The Epic pack provides a massive layer of backlinks pointing to your page; however, we have now added an extra feature called Backlink Boosting

Sydney, Australia (PRWEB) January 10, 2012

As 2012 kicks in, SEO Partner continues its strategic expansion to major global cities. But that’s not all. Company head James Schramko announces a new upgrade to SEOPartner’s Epic Pack called Backlink Boosting – a brand new feature designed to provide an extra boost to all existing backlinks. Backlink boosting is now a standard feature of the Epic Pack and is… Continue reading

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