Hi Everyone,
I’m seeking case studies from any sales people who have successfully established their own personal blogs to aid them in cultivating leads and driving sales. My specific context will be cultivating employee candidates for job openings. I’m considering establishing a personal blog just to post current openings my team is working on, among bits of other relevant content, which would be very niche focused to a specific field of professionals. If you’ve successfully used your personal or corporate blog to directly drive sales of a service or product, I’d love to hear your top 3 pointers in managing something like this!
- Brendon