
Squidoo is one of the most popular vehicles for Internet marketing today. That’s probably why so many online companies now offer things like Squidoo lens creation services and Squidoo-SEO integration. Insiders say that it’s one of the biggest trends, and everyone is trying to catch the craze. But are all those new service offerings really worth your cash?
Now, there’s no quick and easy way of answering that question. Different companies and different marketing plans will obviously have very different needs. If you’re considering getting a Squidoo lens service, the first thing you’ll have to do is identify your needs.… Continue reading

If you’ve been reading through the SEO news sources lately, you’ll notice a lot of articles discussing Squidoo lens creation and similar topics. Now, Squidoo is a fairly new company – it was incorporated just in 2005 – but it’s already created huge changes in the way people do SEO. Nowadays, it’s become one of the more common items in any SEO service package. Should you get on the bandwagon too? What Do Squidoo Lenses Do? The Squidoo site is all about sharing knowledge. The first people on the site used it as FAQs or DIY guides for a variety… Continue reading

Yes, everyone knows that making your own Squidoo lenses is about as easy as falling off a log. But any experienced Internet marketer also knows that making casual, everyday lenses is very different from making lenses specifically for marketing. The latter involves not just information per se, but also reasons why the reader might want your company.Effective Squidoo lens creation isn’t as easy as you might think. It’s similar to SEO where many techniques you have to know and even more factors must be considered. From keywords to graphics, everything must be arranged thoughtfully and strategically to get the desired… Continue reading