Hi Everyone,
I’m seeking case studies from any sales people who have successfully established their own personal blogs to aid them in cultivating leads and driving sales. My specific context will be cultivating employee candidates for job openings. I’m considering establishing a personal blog just to post current openings my team is working on, among bits of other relevant content, which would be very niche focused to a specific field of professionals. If you’ve successfully used your personal or corporate blog to directly drive sales of a service or product, I’d love to hear your top 3 pointers in managing something like this!
- Brendon
100% waste of time. Blogs are for topical writing…people selling very specific services that people are actually looking to read about. Most blogs don’t get read and the ones that do are rarely buyers…they are tire kickers looking for free info and free 30 days trials, etc etc etc….do not waste your time…you want to spend hours just to have one person a month call you? Why not use that time and get on the phone.