
I bet there wasn’t a course in Hairstyling School about how email marketing software will help you boost sales and attain repeat business. As a start-up hair salon business owner, repeat business is tantamount to survival. On the one hand, repeat-customers establish consistent income. Secondly, retaining customers costs much less than getting new ones. Email marketing software is the most effective tool in the pursuit of repeat business, and it is by far the least expensive method of keeping your initial clients. In building your contact list through your grand-opening promotions, you can set yourself up with life-long clients.
Gathering… Continue reading

If email marketing solutions are so inexpensive and simple to use, why is it that you never see convenience stores using them?
As a convenience store owner, you don’t have the time or money to spend on costly print ads, and definitely not enough of a profit margin to justify using ads in TV. But that doesn’t mean you cannot advertise to increase sales. Email marketing solutions are a cost effective way to bring your clients to your store more often. Compared to other forms of advertising, email marketing solutions cost a fraction of the cost. Print ads can run… Continue reading

Email marketing is exploding in popularity among both small and large organizations. After all, it’s a cost effective way to achieve marketing goals. Some companies harness the power of email marketing to send out frequent daily updates, while others send out a traditional monthly newsletter. Regardless of the frequency of objective, the research clearly indicates that email is a viable platform for spreading your message and communicating to your customers.
Whether you are a seasoned email marketing veteran or brand new to the email marketing game, these three tips can help you get off to a good start.
One important… Continue reading