I really like my peers here in Advertising and marketing. And, like most, I really get annoyed with the “check out my site” spam that is rampant in this category.
I thought this was the worst form of abuse. But…. after attending SES San Jose this week where there was a lot of talk of creating links from social networking sites and centralized communities, I have a new concern.
Yes, there’s a question here.
Just wondering if anyone besides me (from the show or not) expects to see an influx of new enthusiastic blanket posters in the SEO / SEM space that will only be posting the same 10 scrolling pages of a boilerplate answer that cover all aspects of every web topic imaginable) only to have the resource point back to their own site/blog/shop.
Does this really add any value? Obviously there’s a little link love as a result. But, the contribution is spammy — will that be reflected in the link quality that these posters are trying to receive?
The links are no-followed, so there’s no link juice being passed. And no, I don’t expect the spam/garbage problem on Yahoo Answers to get any worse simply due to the sessions at SES this week. I didn’t attend any of the SMO sessions this time, but I know the speakers and can’t imagine any of them suggesting social media spamming as an effective tactic.
I often refer to YA as an effective marketing tool for businesses or individuals whose expertise is the primary selling point, but I’d never suggest anything but becoming a
valued resource here (and on other sites).