NWM requires 3 main ingredients….time, effort, and yes – money. Time is just a matter of redirecting your habits. Not easy but doable. Time directly impacts your efficiency. Effort is entirely controllable by the individual….and directly impacts your effectiveness. Money is self limiting and directly affects both efficiency and effectiveness. An individual must find the best combination of the three that works for them. Someone else can’t tell you what that combination is….but can help you find it (for example a good sponsor).
The new mlmer faces a daunting task…and competition…when it comes to “advertising”. Finding that “best combination” of time, effort, and money is a growth experience. Rarely will it just appear… education (self and provided) plus mentoring (if available) are important factors and hopefully a fact of life. However, “advertising” is not impossible.
In my mind advertising is just whatever method you choose to “reach” people. It might be the traditional newspaper or ezine ad or the simple greeting and sharing with a friend. How you “advertise” or “share” can take many forms.
There are free and inexpensive methods that do work. It’s a matter of finding those that work for you.
2. Business cards are always a good method…and more inexpensive than one realizes. You can even make your own. Just pass them out like candy….stores, church, ball games, local events, restaurants (leave 1 with your bill), businesses you frequent, networking meetings, local Chamber Of Commerce. The possibilities are only limited by your imagination.
3. Flyers, posters, post cards, brochures, etc. can also be done very inexpensively. You can make your own on your PC or purchase custom or ready made templates from numerous online providers. You could even strike up a joint venture with a local community provider. They print it for you and include their “advert” somewhere…you distribute. You both win, you pay less, and maybe influence that partner to be involved in your business.
4. Web decals on your vehicle(s) is another inexpensive method. I have one on each of our family cars (back window) with a short “catch line” and my url. Cost was ~ $40 each but the visibility is priceless.
5. Newspaper/magazine ads can be found that aren’t going to cost an arm and a leg. Local publications are a good place to start.
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English: A simple binary tree diagram illustrating the hierarchical structure of a multi-level marketing compensation plan. (Photo credit: Wikipedia)
English: mlm (Photo credit: Wikipedia)