Mobile Devices Heating Up Sem Game

English: White hat seo symbolizes good ethic techniques in search engine marketing The creation of the Internet has changed the way we gather information and the way we do business. While previously requiring a wired connection to access the web, new wireless and satellite advancements have brought the Internet out of the office and into the hands of consumers. Top makers of cell phones and PDAs have now begun implementing Internet browsing capabilities into these “go-anywhere” wonders of . With this in mind, businesses may be changing their minds on the budgetary restrictions for their marketing expenditures.

Marketers know that some of the most important pieces of real-estate today exist online. Having the top listings on results pages means more impressions and click-throughs for your business. Bidding wars have existed for years regarding coveted spots on An overview of online marketing. A simple graph that represents the major components of online marketing, including, Search Engine Marketing (SEM), Search Engine Optimization (SEO), including RSS and Atom feeds, Affiliate Marketing, Email Marketing, Viral Networking/Blogs and Social Netowrking.sponsored search results subsections of engines such as Google and Yahoo!. These eye-tantalizing locations could be in even higher demand with the expansion of .

When browsing, or more specifically searching, on a web-enabled mobile device, limited screen size and scrolling difficulties hinder the user from seeing the same number of search results as on a normal PC. This makes it virtually impossible for a business with a 7th ranked page, for example, from being seen by potential customers. For instance, using the XV6700 SmartPhone from Verizon Wireless, a mere five complete search results can be seen on Google. This includes the sponsored results, leaving only 3 or 4 natural results to be seen by the mobile user. While future viewing options will certainly be improving on such devices, there are limits to the size screen a person would be willing to slip into their pocket or handbag.

This reality can be quite disconcerting to those businesses that have spent thousands to have their site optimized for listings. Certain keywords for each industry are in high demand and becoming one of the top three natural listings on a page of search results can be challenging. More and more companies today are offering marketing solutions resulting in higher search listing results and a more broad reach for a clients . With the popularity of web-capable on the rise and the subsequent decrease in price that comes from a competitive market environment, these online marketing firms may be receiving more business in the near future.

Related resources:

Related searches: Marketing, Online Marketing, Marketing, , Google, Verizon Wireless, SmartPhone, Personal digital assistant, Web , Marketing, Yahoo, IPhone,

Image credits:
English: White hat seo symbolizes good ethic techniques in marketing (Photo credit: Wikipedia)
An overview of online marketing. A simple graph that represents the major components of online marketing, including, Marketing (SEM), Optimization (SEO), including RSS and Atom feeds, Affiliate Marketing, Email Marketing, Viral Networking/s and Social Netowrking. (Photo credit: Wikipedia)

NetMarketZine is an officially authorized and remunerated associate for recommending high quality products found on this website. Links on this website may be associate links which means if you click on a link of a recommended product, I/we may receive monetary compensation. However, this does not affect any unbiased information presented on this website. The owner of this website is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon properties including, but not limited to, amazon.com, endless.com, myhabit.com, smallparts.com, or amazonwireless.com. Additional affiliate programs and networks may include Avantlink, CJ, Clickbank, Walmart, BestBuy, AliExpress, and others.
Latest posts by Terry Daniels (see all)
Tags: , , , , , , , , , , , ,
Previous Post

Five Tips For Search Engine Optimization Success

Next Post

Simple Tips For Being Successful In Network Marketing

Leave a Reply