How To Promote Your Blog

For some us, a blog is a means earning extra income, and whether you monetize your blog by affiliate sales, AdSense or other advertising revenue or by selling products online a blog can be both a great deal fun and a source income. However, for your blog is one thing – getting anyone to see it is quite another.

One the main requirements with any online venture is getting enough visitors, or traffic to it. If you are looking for a prit from your efforts, there is an absolute need for ordinary people to easily find your blog. Without this, no one will click on your links, respond to your ads or buy your products. For most us, ranking well in the search engines is the obvious way people to find your site.

Unfortunately, the search engines have recently been very selective in ranking sites and many have fallen by the wayside. The old metrics and more have been replaced with a presence in the , a demonstrable engagement with visitors and an active approach that keeps fresh, content appearing on the blog. If you are not being liked, shared, ed or pinned you are to all intents and purposes, invisible to Google.

Actively Participate in

Make sure you promote your posts in the by posting about them in Facebook, with a link back to the original post, and by ing every time you add content. Keep your audience involved, encourage comments and start to build a reputation as a useful contributor.

Optimizing Your Blog

Use best practice SEO techniques as you write. There are a number plug-ins which can help in this regard, particularly for popular platforms like WordPress, so take advantage them and optimize each page and post you make.

Ensure that you have you target keyword in the page Meta tag, in the title and at least once in the body your text. It still helps to make some formatted in a heading style, and it is also a good idea to have the keyword in the anchor text a link.

Making Your Blog Interesting and Engaging

The final point is to keep people interested in what you have to say. Make your posts engage the visitor by spicing them up with images, but be very careful that you are not breaching any copyright rules. The last thing you want is a law suit hanging over you, and some image directories are well known for litigation.

Insert media like video and break up long passages text with bullet points and subheadings. Don’t let your content appear intimidating to the visitor, so make the text attractive and each paragraph concise. Use different fonts and colors text to add a bit sparkle, and your bounce rate will become lower.

Follow these points to make your visitors stick around and participate in what you have to say. The search engines will reward you with higher ranking and your visitor count will increase.

Further reading:

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