Always place your keywords where search engine spiders will notice them. You will get much better results if your keywords appear in the title tags of your articles rather than in the articles themselves. If you have some pictures on a page, optimize them by adding alt tags. You can easily optimize any element that cannot be read by search engine spiders thanks to title tags, including videos and Flash or Java Script elements.
Develop your design with SEO in mind. You should create simple HTML pages so search engine spiders can quickly identify your content. If you have unnecessary tags or even mistakes in your HTML pages, search engine spiders might not be able to properly analyze your content. Do not use pictures as a background for your pages or for your header. It is best to set a plain color for your background and use a title tag in your header. Do not forget to test all your pages with the W3C website to make sure they are free of errors.
Organizing your site carefully will allow visitors and search engine spiders to locate all your pages. More pages will be indexed in search results if they are easy to find. You should connect all your pages to each other thanks to links. Create a menu that includes links to all your main pages and add some individual links throughout your content so readers can find more pages they will be interested in. Add an XML sitemap to your server to share useful information about the structure of your site with search engine spiders.
Get some quality back-links to boost your traffic. You can create quality back-links by sharing your best articles on different article directories or by establishing partnerships with other webmasters. Ideally, you should get back-links on pages that rank high in search results for keywords you are interested in. For instance, writing articles on specific topics will help you get back-links on the article directories pages that show up for these specific keywords.
Do not neglect organic search engine optimization. Search engines develop algorithms designed to determine the quality of a web page. You can therefore rank high in search results if your pages are filled with quality content. The popularity of your site will also have an impact on your ranking. Your site will naturally become popular if you share useful or entertaining content with your audience. Internet users will visit your site regularly and share links to your content if they find that your articles or videos are useful and original.
Use these search engine optimization tips to develop your campaign and you will get great results. Monitor your ranking in search results and use a visitor tracker to get an idea of which keywords or links are bringing traffic to your site
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